The Task
Brand Nova was tasked with building an optimised e-commerce platform for Hayden Electric Mobility, designed to improve lead generation, increase revenue, and support Hayden’s mission to reach a broader audience. Our goals included driving organic traffic through SEO, attracting high-intent visitors with PPC campaigns, and maintaining site performance with secure hosting and ongoing maintenance. All services were integrated into Nova360, enabling real-time performance tracking and campaign optimisation.
The Solution
Brand Nova created a visually appealing and user-friendly website tailored to Hayden Electric Mobility’s audience, highlighting their product range and simplifying the online shopping experience. The site layout emphasises accessibility, with clear product categories, detailed descriptions, and easy navigation to enhance user engagement and drive conversions.
Our SEO strategy focused on industry-specific keywords, optimising content to capture users actively searching for electric mobility solutions. Complementing this, our PPC campaigns targeted high-intent keywords, reaching users ready to make purchasing decisions. The integration with Nova360 allowed Hayden Electric Mobility to monitor lead generation and revenue growth in real-time, providing insights that informed our ongoing optimisation efforts. With reliable hosting and maintenance, the website achieved 99% uptime, ensuring accessibility for customers at all times.
Our SEO strategy focused on industry-specific keywords, optimising content to capture users actively searching for electric mobility solutions. Complementing this, our PPC campaigns targeted high-intent keywords, reaching users ready to make purchasing decisions. The integration with Nova360 allowed Hayden Electric Mobility to monitor lead generation and revenue growth in real-time, providing insights that informed our ongoing optimisation efforts. With reliable hosting and maintenance, the website achieved 99% uptime, ensuring accessibility for customers at all times.
“For Hayden Electric Mobility, our priority was creating a seamless digital experience that highlights their product offerings and makes purchasing easy for customers. With Nova360, we’ve been able to track and optimise performance, resulting in measurable growth in leads and revenue.” Philip Hayden – Managing Director, Hayden Electric Mobility
“Brand Nova had a great understanding of the end goal”
Brand Nova’s approach to web design and digital marketing has transformed our business. The new site is easy for our customers to navigate, and we’ve seen a substantial increase in both leads and revenue. Their expertise and the Nova360 platform have been invaluable to our growth.
Philip Hayden – Managing Director, Hayden Electric Mobility
Philip Hayden – Managing Director, Hayden Electric Mobility
